Lev Gorelik
Lev Gorelik

Hi I’m Lev Gorelik,a senior product designerwho works with AI every day.

Based in Israel. B2B, B2C and AI products,from user research to production code.

Pull up a case

A fintech product with one visual language

Three customer touchpoints of a fintech group. Designed a shared system of tokens, type and components, then set up an AI workflow for the developer handoff: tokens in code, specs per breakpoint and visual QA.

PrimeGrip AI Β· Product design, 2026View case β†’

An AI research system for family history

Agents search archives and read scanned records; every claim keeps its source. In eight days: from twenty names to 235 people.

1806 Β· AI system, 2026View case β†’

An app for soccer coaches

Session plans, a schedule for several teams and attendance. Built on seven interviews with coaches: 82% found the next session on the first try.

Plan and Play Β· UI/UX, 2024View case β†’

A B2B platform for corporate events

I redesigned how organizers create an event: one long form became five short steps with a review at the end. Built on six interviews and five usability tests: 30% less time, 25% fewer errors.

Event Creation Tool Β· UX, 2024View case β†’

Get in touch

Lev Gorelik, 2026